Tourism Reskilling


Tourism is one of the largest employers in the province and is expected to grow significantly in the coming years, creating demand for jobs.  However, the current pool of available labour is not expected to keep up, creating a gap between the number of jobs that would be supported by potential spending, and the number of jobs that will be filled.

This project will identify training required in rural tourism destinations that have a high potential to expand their tourism industry but face unemployment or low workforce participation. The project will then deliver that training to employees and to individuals that are unemployed and require retraining to work in the tourism sector, or who have dropped out of the labour force but  desire to work in tourism. It will adapt existing training opportunities to meet the needs of the destination and allow learners to acquire the tourism skills needed to work competently, safely, and productively.

Primary Research Question

Will reskilling for tourism allow unemployed workers from non-tourism industries to enter the tourism labour force and support the development and expansion of a destination’s tourism product offering?


Research led by Hospitality Newfoundland and Labrador (HNL), in partnership with Tourism HR Canada.


Research to be conducted within communities across Newfoundland and Labrador.


January 2018 – November 2022